Brand experience casestudy: FloHow a popular menstruation application manage their brand communication channelsNov 6, 2023Nov 6, 2023
The magic of Internet-of-things (IoT)IoT is formed through an internet network of connected physical devices. The prediction of the IoT landscape by 2025 includes easing of…Sep 11, 20221Sep 11, 20221
Marketable Fun makes ViralityHow does the joy of gamification bring virality to Marketing Campaigns?Sep 4, 2022Sep 4, 2022
4 Micro-moments that enrich the Customer JourneyMarketing success is based on mobile consumer behaviour at different touchpoints.Aug 12, 2022Aug 12, 2022
Published inBootcampDesign for SEO: White Hat StrategyThink Google and UX for your subsequent SEOAug 11, 2022Aug 11, 2022
Understanding the online community through 3 types of motivation“The need for connection and community is primal, as fundamental as the need for air, water and food.” — Dean OrnishJul 30, 20221Jul 30, 20221
The shopping-verse in our pocketThe experience of offline retail versus social commerceJul 24, 20221Jul 24, 20221
An open world in a Pocket — The Gameplay of Dragon RajaUX and gamification theories of the giant playgroundJun 10, 2021Jun 10, 2021